What do we Deliver to you

As consumers interact with your brand across a growing number of screens and channels, it becomes increasingly difficult to know which pieces of your marketing are working
Data-driven attribution can help you optimize the performance of a single channel but to see the biggest impact you’ll need to understand how multiple marketing channels work together, gives you a comprehensive view of your marketing spend and take action on those insights

We help you do cross-platform deep linking and discover whether you’re over-invested or under invested in a specific marketing channel


Customer journeys happen across channels and to get accurate attribution, you need to measure all of them. We unify the data collected through Fingerprinting, Cookies, IDFAs & GAIDs and give you a seamless view of your user journeys and drive higher conversions

Why data-driven attribution is
imperative for your business

As customers interact with your brand across a growing number of screens and channels, it becomes increasingly challenging to identify which pieces of your marketing are working.

Measurement is usually siloed, resulting in delayed decision-making and gross wastage of enterprise time & money.

Data-driven attribution helps optimize channel performance and more importantly; identify which channel combinations work better. It gives you a comprehensive, actionable view of your marketing spends.

Our cross-platform deep linking approach helps discover whether you are over or under invested in each marketing channel you employ.

Unifying data collected through Fingerprinting, Cookies, IDFAs & GAIDs, we enable measurement of customer imprint on each channel; thus helping you drive higher conversions.

Unified comprehensive view of campaigns

Today’s attribution data serves as the foundation for tomorrow’s customer LTV.

We work with High Performing Companies for whom Audience Analytics, Cross channel marketing and Marketing Spends Optimisation are business as usual.

Spends simulation & re-allocation

Propellor’s in-built simulator enables full control over current and future marketing spends, across channels.
The built-in RoI logic helps simulate various spend scenarios and provides an immediately consumable picture of Media RoI.

Whether your Company is just starting off on the Digital Marketing journey or have reached the Multimoment stage, our algorithms and models help streamline your Daily Marketing Plan